2006 News Archive

10th October 2006

Brit Insurance Appoints Adventis Coltman as Media Buyer

Adventis Group PLC (“Adventis”), the full service multimedia marketing and advertising
agency, announces that Brit Insurance Holdings PLC (“Brit Insurance”), the UK-domiciled
international general insurer and reinsurer, has appointed subsidiary Adventis Coltman for
advertising planning and buying strategy in the national and business press.
Adventis Coltman, is a leading media planner and buyer specialising in financial services,
whose clients include Mellon Global Investments, Threadneedle Investments, Friends
Provident, Cofunds, Baillie Gifford, Witan Investment Trusts and Proton Cars UK Ltd.
Coltman Media joined Adventis in May, when it was acquired by Adventis Group and has since
been renamed as Adventis Coltman. All of its directors, management and staff became part
of the enlarged group.

Commenting, Mark Jones, Group Marketing Director, Brit Insurance, said: “We are delighted
to be working with Adventis Coltman who have already started to make a major contribution
to Brit Insurance’s media strategy.”

Said Charles Phillpot, Chief Executive, Adventis Group: “ We are delighted that Brit Insurance,
one of the most prestigious and dynamic companies in its industry, has chosen Adventis
Coltman as its media buyer and we look forward to working together and building a long
term relationship.”

The level of media spend in year one has yet to be finalised, but there is no time limit on the
duration of the contract. The first campaign began in the week of 5th October in the specialist
business press and will run through to Christmas.